Mrs. Wright joined the Phocuswright research team in January 2016. She previously worked in the marketing and advertising departments for multiple trade publications, developing her research and analysis, database management, and digital media skills. Brandie brings a big passion for the travel industry with her. Recently, she and her husband embarked on a trip around the world where they visited 23 countries in Africa, Europe, Asia and North America. Upon returning from her world tour, she was determined to combine her marketing research background with her love of travel, which landed her at Phocuswright. Brandie holds a B.S. in marketing from Wright State University in Ohio and now resides in New York City. She enjoys traveling to new destinations, running and anything outdoors.
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B&Bs Unbound – The State of B&Bs in the U.S.
Category: Consumer Trends Published: February 2018 Analysts: Brandie WrightThe bed and breakfast (B&B) segment of the hospitality industry has long been overlooked and overshadowed by the broader hotel industry, and has long lacked definitive market research to size the sector...
U.S. Car Rental: Coasting Along for Now
Category: Mobile Published: January 2018 Analysts: Brandie Wright, Maggie Rauch US $995The U.S. car rental market grew just 1% in 2016, due in part to softness in business travel demand. Ride-hailing services may also be curtailing some demand in the segment, and this impact is likely to...
European Traveler Technology Survey 2017 (Series)
Category: Consumer Trends Published: October 2017 Analysts: Mark Blutstein, David Juman, Cathy Walsh, Brandie Wright, Claudia Unger US $2,495With mobile ownership still on the rise in Europe, European travelers continue to evolve in terms of how they use mobile devices – particularly smartphones – before, during and after their trips. And as...
Social’s Impact on the European Traveler
Category: Social & Search Published: October 2017 Analysts: Brandie Wright, Mark Blutstein US $595Social media provides a 360-degree platform for the entire trip life cycle – from providing trip inspiration and deals during the dreaming phase to sharing travel experiences post-trip. But as...
How European Travelers Shop and Book on Smartphones
Category: Mobile Published: September 2017 Analysts: Mark Blutstein, Brandie Wright US $595Smartphone travel planning continues to grow among European travelers. As mobile capabilities improve and travel apps go even more mainstream, travelers are embracing smartphones as an easy and reliable...