Free Travel Research
The Role of Traveler Reviews and Social Media in China's Online Travel Landscape
The Role of Traveler Reviews and Social Media in China's Online Travel Landscape
- Published:
- August 2014
- Analysts:
- Douglas Quinby, Maggie Rauch
In Partnership With Brand Karma
Download the recording and deck of the August 13, 2014 webinar to explore data and insights on the role and impact of traveler review content on China's online travel ecosystem. This one-hour event is presented by Maggie Rauch, Phocuswright research analyst; Douglas Quinby, vice president, research at Phocuswright; and George Mitchell, CTO and co-founder of Brand Karma. The webinar includes a 15-minute Q&A session.