U.S. Online Travel Overview Twelfth Edition: Airlines

Summary

Phocuswright's U.S. Online Travel Overview Twelfth Edition: Airlines provides an in-depth look at the current state of the U.S. airline market and projects future performance, with market sizing and forecasting through 2013. The report reviews online travel trends, innovations and data crucial to understanding the dynamics of the air segment. Topics include online agencies versus air supplier websites, ancillary services, mobile and the future of flight search.

Between the pressure of high fuel prices and the limits of flat demand, airlines are feeling squeezed as 2013 looms. Leisure travel remains well below 2008 levels, and corporate demand has started to sputter. U.S. carriers have never been more focused on upending the established order of things – from the very structure of their product marketing to the long-standing agreements with distributors – to achieve their goals. A wholesale realignment of the air travel distribution landscape is underway, and nothing less than profitability is at stake.

U.S. Travel Market Overview
To put the airline-specific trends in perspective, this report includes a comprehensive overview of the total U.S. travel market. The robust "Overview" chapter includes market sizing and projections for the U.S. travel market through 2014, including breakouts for key online and offline distribution channels and all major travel segments. Note: For the first time the report also includes mobile market sizing and forecasts.

Purchase Phocuswright's U.S. Online Travel Overview Twelfth Edition: Airlines to gain deep insight into the current performance and future outlook of the U.S. airline market.

Get a complete view of the U.S. online travel market with the full report, Phocuswright's U.S. Online Travel Overview Twelfth Edition.

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